Search Engines Are Today’s Yellow Pages
People turn to search more than any other source to solve a need.
Are you still investing heavily in the yellow pages? It may be time to reconsider your investment strategy. We can help!
According to Vox.com, 70% of Americans won’t even open a phonebook. At best, you can only reach up to 30% of the population through the yellow pages. On the other hand, 92% of consumers use search to make a purchase decision. Even the popularity of the yellow pages’ own online directories have plummeted in recent years. Our Pay-Per-Click search engine marketing services deliver between a 50%-80% impression share, reaching more people with minimal investment compared to the yellow pages.
While search is important, other marketing platforms are equally important in converting leads from search. In fact, 70% of consumers only click on brands they recognize in search results. For this reason, you need to adopt a cross-platform marketing strategy that both builds your brand and dominates search engine results.
Contact us today to receive your free Digital Analysis detailing your current search competitive positioning. With it, we will identify opportunities to optimize your leads.