Targeted Display & Video
Advanced consumer targeting and advertising outside of our own platforms through a network of industry-leading websites. We match the consumer to your target regardless of which website they are visiting, based on their behavior, places they have visited, who they are, and even what they’ve purchased.
While any one of the below tactics can be utilized independently, our recommended strategy usually encompasses multiple tactics optimized from your budget.
Where will my ad serve?
These targeted display banners and video commercials are eligible to serve to your preferred audience on almost any ad-supported website and mobile app, including:
- MSN.com
- Yahoo.com
- Bismanonline.com
- FoxNews.com
- Accuweather.com
Behavioral Targeting
These are ads targeted based on a user’s behavior, online and physical. While this does include browsing behavior, our targeting options are far more advanced, including demographic, income, and education. You tell us who you want to reach and we’ll find that audience.
Contextual Targeting
These are ads targeted to specific websites where your preferred customer is likely to visit.
Geo-Fencing
A virtual fence targeted to a physical location (address) within 50 meters. Anyone who enters the fence is targeted for up to 30 days.
Examples include:
- Competitors or similar businesses
- Areas with desired demographics
- Special events relating to your industry
Site Re-targeting
Ads targeted at users after they have already visited your website, to bring back return traffic.
